McNeilly Communications

Grow Your Business Through Strategic Communication

Our Mission: To Help Grow Your Business

Our strategic communications capability is second to none.And we don’t charge the enormous fees of large agencies with lots of overhead. We do it lean and well the first time so clients become long-term partners.

From conception to completion, we incubate creative ideation and then develop a strategy that will be deftly implemented by some of the industry’s top professionals.We maximize your promotional opportunities to your most important audiences, including casual, focused, vested consumers and like-minded business leaders.We take your message and target the right platforms to grow your reputation through earned social and new media. Our presentation and media training excellence sessions will enhance your effective delivery of those messages.

The fuel that powers a brand is storytelling.That’s especially true with B2B, as partnerships and alliances are cultivated to bring your mission to life with consumers. Think of us as your trusted advisor to introduce you to lasting alliances and support your brand recognition and engagement quest.

At the same time, today’s Public Relations is not simply distributing news releases and hoping for outcomes.PR should always add value to those devoted to driving revenue. We’ll show you how to maximize your opportunities.

When things are going well, communications strategy supports marketing initiatives to raise brand awareness and grow the business. The strategy must include media relations, influencer engagement, publicity, B2B (industry), B2C (customer), internal communications, social and traditional media optimization, community affairs, corporate giving, event planning and execution, and evaluation. Hence, the next outcome is even better.

When issues arise, your first call will likely be to your legal department, and their first call should be to us. Crisis management must click on every cylinder, and we have the practical experience to support your good name and reputation.

My team and I grew businesses for a wide array of Disney and ESPN consumer products and services, which include some of the world’s most recognizable brands. Now, we take that expertise and deftly package the best of what you have to offer and help you take it to market by developing synergies with new and existing partners.Concurrently, we drive the attention needed to differentiate your brand from the competition.

Whether incubating a new product idea, developing winning strategies with you and your employees, helping you uncover new opportunities in the marketplace, or mentoring your team to maximize results, we have a proven track record in all those areas and more.We have successfully managed processes and change across multiple business lines while helping leaders drive business. We currently support very familiar travel, tourism, and major sports programs.We bring curiosity to the table, which allows us to discover, incubate and reveal previously untapped opportunities.

The most important thing we do is listen.We listen to your dreams for your business, the hard work you’ve put into it, and your concerns about long-term sustainability. We help you ensure your vision, mission, and business objectives align.

We ask the right questions throughout our journey together to help you take things to the next level and far beyond.In short, we know a person who knows a person.We connect the dots and provide perspectives that lead to new business alliances and partnerships.As the agreements are reached, the work continues as we help you deliver on your promises and generate sustainable revenue.We mine what’s important to you and exceed expectations.


Explore Our Services

Public Relations

Issue Management

Media Training

Alliance Development

Strategic Communications

Business Forums

Companies & People We’ve Worked With

“George took my idea and helped me …”

George McNeilly joined our team as an advisor and consultant when our sales and marketing team began to envision the “World’s Most Magical Celebration” – the first 50 years of Walt Disney World.  Golf has played a very important role in that history and has been here since inception. We wanted to showcase WDW Golf’s place in that story and based upon his experience and reputation, George was an obvious choice.

George exceeded our expectations out of the gate and has earned our trust by amplifying the story of Walt Disney World Golf, and the experiences we at Arnold Palmer Golf Management offer guests 365 days a year.  He has always delivered on his promises and has assisted us in many ways beyond the original scope of engagement.  The earned media results continue to be impressive and add value to our operation.

Bruce Gerlander

General Manager, Walt Disney World Golf operated by Arnold Palmer Golf Management

George and his team at McNeilly Communications know that the fuel that powers any brand is storytelling. Over the past several years, we’ve completed a significant imagination of our Wyndham Lake Buena Vista Disney World Resort. Our PR and emerging media efforts have allowed us to stand out with new and existing guests and help us regularly engage with them.

George and his team support sales and product differentiation, and I am thrilled to see how many travel and tourism-related media and influencers know about our property. George’s PR team works exceedingly well with our staff, enhances operations, and is a trusted advisor that consistently delivers on our shared vision and high standards.

Jay Leonard

General Manager, Wyndham Lake Buena Vista Resort in the WALT DISNEY WORLD® Resort